When a charity event is big, one needs a lot of sponsors. Once again, Lexus of Chester Springs was one of the sponsors for The Live United in Color 2 event this past September. Being a sponsor is one thing but showing up with an amazing vehicle dressed up in unusual spot graphics makes sponsoring the event even better!
The Client Wanted Vehicle Spot Graphics
Lexus of Chester Springs is located in Chester County PA and was proud to be a sponsor of The Live United in Color 2 event. Once again, world renowned artist Michael Israel offered some of his fantastic artwork to be auctioned off at this live event. The benefactor? United Way of Chester County!
All charity events are exciting, especially ones that benefit those really in need. Lexus of Chester Springs, however, had an idea to bring a vehicle to the event but they wanted it to be unusual and add to the atmosphere of the event.
Because Live United in Color 2 was all about the artwork of Israel, the management team of Lexus of Chester Springs came to Sunrise Signs with a unique idea. They wanted their car to look like paint was thrown right on the vehicle to add to the excitement of this “artist” event.
Of course an idea is one thing but fulfilling this unusual vehicle graphics project was just up our alley!
The Sunrise Solution
After a consultation with the client, our in-house graphic artists really dug into the event itself. The advertising of the event, including a Facebook Page (as seen below), used red, white and blue colors since the proceeds would go to The United Way.
With a gray Lexus to work with, we determined spot graphic “splashes” of red and blue would be just the ticket. And boy did these graphics get noticed!
Upon completion of these spot graphics project, one sees how we placed red and blue splash graphics on the sides, front and rear of the Lexus. In fact, they popped so much not only did it offer the effect of paint being tossed onto a vehicle; it also looks like the car is flying down the road.
What’s especially nice is although this Lexus was used to spark interest at the event, these spot graphics are 100 percent removable. Graphics such as these are perfect for short-term or long-term and once the event is over, this demo vehicle is easily changed back to its original state and ready for sale to those who choose Lexus vehicles for their luxury and performance.
Beyond turning a company vehicle into an event sponsor car, there are many other uses for temporary spot graphics. Some instances would be election spot graphics, product promotional vehicle graphics and special occasions like homecoming parades and city or county fairs. The uses for these graphics are literally endless and as we mentioned, can be used for short term or long-term.
Spot graphics are not partial wraps, nor are they full vehicle wraps making them easy and quick to remove.
Do you have an event or product you want to promote using these versatile vinyl graphics? We make it easy to get a quote…
Keep scrolling for more pictures of this Lexus with its stunning spot graphics…