A while back Sunrise Signs was pleased to be part of wrapping American Heritage Federal Credit Union’s (AHFCU) fleet full of Dodge Journeys. Once again, this Philadelphia financial institution asked us to step in and help them continue their brand building campaign. We did this by installing partial vehicle wraps and truck lettering on their Spartan maintenance vans.
About the Credit Union
This member-owned financial cooperative is a $1.33 billion credit union serving over 700 sponsor companies and is the 137th largest credit union in the United States. Their mission has always been “To provide Quality and Convenient Service to meet the financial needs of our Members while enhancing relations with our Sponsor Companies and the Community.”
With branch offices in Bucks, Montgomery and Philadelphia counties, CEO Bruce K. Foulke promises this credit union is “The Home of Free” meaning no hidden fees so you, as a member, “won’t get nickel and dimed to death!” And, in a tough economy, ever dollar counts—no one wants to pay any fees for using ATMs or banking online!
With so many big banks inundating members with fees, it’s no wonder this credit union skips the fees and also is committed to the communities they serve. For example, their local charities include:
- The Kids-N-Hope Foundation - $860,000 donated to CHOP to support music therapy.
- Scholarship Program Awards – Offers 25 college scholarships of $1,000 each to their young credit union members.
- Fundraisers – From car washes to gelatin dives to car shows to arts and craft shows, their fundraisers continue to support the people within their communities.
Their New Spartan Vans!
Because their fleet of Dodge Journeys all wrapped to perfection received so much attention, American Heritage Federal Credit Union asked us to “dress up” their Spartan vans they use to travel from branch to branch offering maintenance services. For this project, we knew partial wraps and truck lettering were just the ticket!
For the sides of these Spartan vans, we included a partial wrap displaying graphics that are very recognizable to the credit union—including the text of “Home of the Free,” which they live up to. Also embedded in these “patriotic” partial van wraps are all the “free” things AHFCU offers such as:
- Free Checking
- Free Debit Card
- Free Online-Teller
- Free Bill Payer
- Free Mobile App
- Free e-Alerts
- Surcharge Free ATMs
- And Much More!
On the side doors, we chose gold and black leaf lettering to showcase the credit union name which also appears on the front of these Spartan vans at the top—classy, professional and memorable.
Now as these Spartan vans travel from branch to branch and ATMs to ATMs for maintenance, viewers are enticed and engaged—and perhaps switching from their big bank choices to a credit union that offers so many banking products free.
Let Sunrise Signs show you how we can turn your financial institution’s vehicles into a corporate fleet of cars and extend the brand to maintenance vehicles or delivery trucks. Partial van graphics and truck lettering are an affordable way to advertise your company 24/7 and 365 days a year—and they never stop advertising—even when parked!
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Now, let’s take a look at these amazing Spartan partial van wraps with added truck lettering…