The Company Branding, Culture & Marketing Blog

As markets and trends continuously evolve, there will never be a truly permanent guidebook to becoming a great business. The only rule that consistently stands the test of time is the fact that businesses must be in a constant state of evolution in order to become successful and stay that way. Most B2B organizations have heard a lot about corporate culture in recent years, but unfortunately, a large number if CEOs still do not understand the importance of it.

Timelines tell the story of a company. Visit Fortune 500 companies and you’ll see these in their conference rooms and lobbies. Museums and cultural centers are famous for wall timelines that convey how an era started or how art was discovered and evolved.