When you own a company that drives from one client to another—you need company vehicles. This is true for Wanderlogic, Inc. that provides IT services of all kinds in South Jersey. When the management team at Wanderlogic asked us to help them advertise on the road, we knew a vehicle wrap for their 2010 Ford Transit Connect would work perfectly.
The Client Wanted Ford Transit Connect Van Wraps
With a home office located at 37 Main Street in Sparta, NJ, Wanderlogic looked for a way to reach their market niche and what better way than to use one of their company vehicles—a Ford Transit Connect—to brand and advertise their business 24/7?
Beyond Sparta, they also have locations in Jersey City and Montclair and have 20 years of experience in the Control4, Audio Video, CCTV, Security, Card Access, Home Automation and of course IT managed services. Featured on Houzz, Wanderlogic has a great mission statement: “To be better than our tools and to ensure that our people are the greatest value to our customers. To not only have technical integrity by maintaining current expertise and training, but also to maintain personal integrity by plainly communicating with the customer and advising with only their needs in mind.”
Most on-the-road businesses know the power of vehicle wrap advertising so when they asked for help on a design for their wrap, we happily took on the job.
The Ford Transit Connect is one hot vehicle for service providers and contractors of all kinds. The most important thing our in-house designers wanted to convey with these van wraps was to make sure they matched other branding tools such as their website and other ad mediums such as brochures and traditional ads.
The Sunrise Solution
In addition, these vans have a lot of canvas to work with so with the latest Ford Transit Connect vehicle template and the most up-to-date vehicle wrap design software, our team created an outstanding wrap as seen in the artwork proof screenshots below:
This van is now one that is hard to miss, memorable and an attention-getter.
Once the proof was approved, we utilized our heavy duty, large format printer and our PMS color matching system to ensure their corporate colors were matched exactly. This wrap consisted of base colors of red on the top and black on the bottom—both bold colors, but also their corporate colors.
On the top of the sides, we embedded their tag line: One Call, One Company, One Solution. We also embedded their corporate logo and an image of a tablet to help viewers understand they are indeed an IT business. Shadows of other products they offer can be seen behind the graphics and text. Also on the sides are their telephone number, website address, license number, and a short menu list of the services they offer.
The rear of these Ford Transit Connect van wraps received the same elements as the sides and as on the sides, vinyl window perf was utilized. Window perf is easily seen through by the driver, yet it allows us to embed graphics to turn any vehicle wrap into a seamless moving billboard. On the hood of the van we placed their corporate logo for optimal viewing.
Now as this vehicle drives the areas it serves, not only is it getting noticed, it is building a strong brand viewers will connect with when they need the types of services they provide.
Do you own a business where vehicles are on the road all the time and want to get your name out there? Why not consider full vehicle wraps? We make it easy to get a quote…
Now on to some larger images of these Ford Transit Connect van wraps…