The Company Branding, Culture & Marketing Blog

Family First HomeCare Gets Noticed With Toyota Prius Car Wraps in Morris County NJ!

Posted on Mon, Aug, 27, 2012

Family First Home Care Car WrapsLocated in Morris Plains New Jersey and part of The Senior’s Choice network of independent private duty companies sits Family First HomeCare serving seniors in Northern and Central New Jersey. Their mission is to ensure a better quality of life for elderly clients and their families by providing dependable and affordable in-home care and services.

Because the demand for in-home health care services is on the rise, Family First HomeCare provides just that and very often, it is less costly than other forms of care. Those caring for their parents and grandparents find in-home care not only serves as a way for their elderly to receive help but also provides a needed break for caregivers.

Some of the services Family First HomeCare provides include light housekeeping such as dusting, vacuuming and linen changes along with light personal care such as monitoring bathing, grooming and dressing. They also provide sleep-over services including preparing breakfast and companionship aids such as reading, conversation, games and puzzles, arts and crafts and even watching television with seniors—all in the comfort of a home environment. Errands and transportation are also provided and include picking up prescriptions, postal errands and grocery shopping. Interested individuals can learn more about the services they provide and how to contact this in-home caregiving company by downloading a brochure from their website.

In these days of the Internet, magazine and newspaper advertisements and so many choices for in-home elderly health care to help build their brand and name recognition, Family First HomeCare turned to Sunrise Signs to aid in these efforts by dressing up their Toyota Prius with car wraps.

The goal with these car wraps was to gain visuals in an affordable way of advertising—car wrapping. In these wraps we utilized the white space of the Toyota Prius by tastefully embedding graphics of the elderly and a caregiver, the company’s “leaf” logo and also placed colorful leaves changing from green to orange to represent change and how care also changes as we age. Their catchphrase, “Caregiving With a Difference” is included on all sides and the rear of these Toyota Prius car wraps. Of course the company’s website URL and telephone number were also must-haves for these vehicle wraps. Finally, we placed menu-list of services they offer: Personal Care, Alzheimer’s and Dementia Care and Hourly or 24/7 Live-In Service.

Now as this Toyota Prius drives the roads of Central and Northern New Jersey and Morris County with car wraps that offer a visual more affordable than traditional advertising methods, it’ getting noticed!

Take a look below at how these vehicle graphics and wraps turned out and be sure to read some of our customer testimonials!

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